10 December 2014
If you are struggling to find your dream job and feel like you have tried everything, then these tips on how to be creative about your job search should help. These may not work for every job so make sure you know your audience as you do not want to perform a musical number to your future financial management employer (this actually happened, and they got the job).
Social Media & the Internet
If you graduated in 2014, I am almost certain you are currently using any or all of these social media platforms: Twitter, Facebook, Linkedin & Instagram – if not, it may be wise to do some research into how these platforms can raise your online presence and sign up to them ASAP! These platforms can offer you a casual / professional method of networking with potential employers, just be sure to use your professional accounts and not your personal Facebook account where your profile picture is ‘drunk, in a club with strangers, and loving life!’ – Simply because, employers will most likely not want to hire this person for their Investment Banker role. Utilise the Internet; it’s the easiest and quickest way to find information about everything and everyone. Design, create and build a website that showcases your talents, describes your personality and explains why employers should hire you. Your website doesn’t have to be expensive or flashy – free and simple is also an option by using websites like Weebly or WIX. Another easy way to get your name recognised is to start a Blog, pick a topic that is current – the best way to do this is to see what is being discussed on social media – and start writing.
Traditional Marketing Techniques
Print is not dead. In fact, the difference between a tangible object and an email with elevator music playing in the background is quite spectacular. Employers want to hire people who are not afraid to use ‘traditional’ networking methods such as business cards and portfolios. The Internet is a great place to start, but to hold the interest of a potential employer, drop him a postcard in the mail that showcases your work – he will remember this rather than that musical email. Use print work to advertise your online work by adding your Twitter, Facebook and website names and if the poster/business card/postcard/sticker (whatever you choose – be creative!) is engaging and original, people will want to visit your sites.
Networking is probably one of the most important ways to get you your dream job. Recruiters look at hundreds of CV’s every week, but if you managed to make an impression at a networking event then they will remember to put your name forward for interviews. But as this post is about being creative with your job search – don’t just go to networking events; visit exhibition opening nights, gigs, public events and even your local pub. Networking is about meeting people, and you never know, the Director of your favourite advertising company may be sipping on a cold larger in the pub down the road – just make sure you remember to separate your networking days with your ‘night out with the lads’ days.
Think outside of the box
We are all unique individuals with our own passions, interests and hobbies. Recruiters and employers don’t know how ridiculously amazing you are at making mini furniture, so use your hobbies to help bag a job. If you want people to notice you, you need to make sure they are able to notice you in the first place. Take your passion, for example, watching TV (everyone loves doing this) and create a short TV show about who you are and why employers should hire you. Post your video on YouTube and send the link out on social media. Companies are looking for brave, innovative and daring individuals, so use your strengths and do something great – you’ll have far more stories to tell over dinner if you do. There is, however, a fine line between being creative/quirky and slightly insane, so be sure that what you decide to do it stays on the quirky side.
Don’t be afraid to stand out from crowd and take risks in order to get what you have always dreamed of. At the end of the day, no one knows how great you are so you have to make it your mission to make sure that they know. Keep creative and good luck!